Privacy Policy
Last Updated: 1 August 2025
Level 6 / 200 Adelaide Street, Brisbane QLD 4000
questions@naturalfarmpet.com.au
Contents
1. About This Policy
Australia FN Pty Ltd (ABN 71 678 396 695) trading as Natural Farm Australia ("we", "us", "our") operates naturalfarmpet.com.au. We are committed to protecting your privacy in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).
This policy explains how we collect, use, disclose and protect your personal information when you:
- Visit our website
- Purchase our products
- Interact with our marketing
2. Information We Collect
Information You Provide Directly
| Identity | Name, date of birth (if required) |
| Contact | Email address, phone number, delivery address |
| Payment | Credit/debit card details, processed securely via PCI-DSS compliant third parties. We do not store your full card details. |
| Pet Information | Pet type, breed, dietary requirements |
| Account | Username, password, purchase history |
| Communications | Enquiries, feedback, complaints |
Information Collected Automatically
- IP address and approximate location
- Browser type and device information
- Pages visited and time spent on site
- Referring websites
- Shopping behaviour via cookies and analytics tools
3. How We Use Your Information
We only collect personal information that is reasonably necessary for our business activities.
Primary Purposes (without consent required)
- Process and deliver your orders
- Communicate about your orders
- Provide customer support
- Comply with legal obligations
- Protect against fraud
With Your Consent
- Send marketing about products and offers
- Personalise your shopping experience
- Conduct surveys and gather feedback
4. Sharing Your Information
We only share your information when necessary and with appropriate safeguards in place.
| Provider | Purpose | Data Location |
|---|---|---|
| Shopify | E-commerce platform | USA / Canada |
| Payment Processors | Secure payment gateways (PCI-DSS compliant) | USA |
| Delivery Partners | Order fulfilment | Australia |
| Google Analytics | Website analytics (anonymised) | USA |
| Marketing (with your consent only) | USA |
Legal Requirements: We may disclose information if required by law, court order, or to protect our legal rights.
Business Transfers: If our business is sold or merged, your information may be transferred to the new owners.
5. International Data Transfers
Some service providers operate overseas. We take reasonable steps to ensure overseas recipients comply with Australian privacy standards, including contractual protections, using only reputable providers, and regular security assessments.
Primary locations: United States (Shopify, payment processors) and other countries where our service providers operate.
6. Data Security
We implement industry-standard security measures, including:
- SSL encryption for all transactions
- Secure servers with firewall protection
- PCI-DSS compliance for payment data
- Regular security updates
- Staff training on data protection
While we use best practices, no internet transmission is 100% secure.
7. Your Rights
Under the Australian Privacy Act 1988, you have the following rights:
| Access | Request a copy of the personal information we hold about you. |
| Correction | Ask us to correct inaccurate or incomplete information. |
| Opt-out of Marketing | Withdraw consent to receive marketing communications at any time. |
| Request Deletion | Ask us to delete your personal information, subject to our legal obligations. |
| Lodge a Complaint | Raise a concern about how we handle your personal information. |
8. Cookies and Tracking
We use cookies to remember your shopping cart, analyse website performance, and personalise your experience. You can control or disable cookies through your browser settings. Disabling cookies may affect functionality such as saving items to your cart.
We use Google Analytics with anonymised data to understand how visitors use our site.
9. Marketing Communications
Opt-in: We will only send marketing communications with your explicit consent.
Opt-out: You can withdraw consent at any time by:
- Clicking "unsubscribe" in any marketing email
- Emailing questions@naturalfarmpet.com.au
- Updating preferences in your account
Opting out of marketing does not affect transactional emails related to your orders.
10. Data Retention
| Data Type | Retention Period |
|---|---|
| Customer data | While account is active, and for 7 years after last transaction (tax and legal obligations) |
| Marketing data | Until you opt out |
| Analytics data | Anonymised: may be retained indefinitely as it cannot be linked to you personally |
11. Children's Privacy
Our services are intended for individuals 18 years of age and older. We do not knowingly collect personal information from children under 18.
12. Complaints
If you have a concern about how we handle your personal information, please follow these steps:
13. Changes to This Policy
We may update this policy to reflect changes in our practices, legal requirements, or technology. We will notify you of material changes via website notice or email (for significant changes). Please review this policy periodically.
14. Contact Us
For privacy questions or to exercise your rights:
Email: questions@naturalfarmpet.com.au
Post: Level 6 / 200 Adelaide Street, Brisbane QLD 4000
Response time: Within 30 calendar days
Related Policies & Pages
Frequently Asked Questions
Quick answers to the most common privacy questions.
What personal information does Natural Farm Australia collect?
We collect information you provide directly such as your name, email, delivery address, payment details, and pet information. We also collect information automatically when you visit our website, including your IP address, browser type, pages visited, and shopping behaviour via cookies and analytics tools.
Does Natural Farm Australia sell my personal information?
No. We do not sell your personal information to third parties. We only share data with service providers who help us operate our business (Shopify, payment processors, delivery partners), and those providers may only use your data to provide services to us.
How can I unsubscribe from marketing emails?
Click "unsubscribe" in any marketing email, email us at questions@naturalfarmpet.com.au, or update preferences in your account. Opting out of marketing does not affect order-related emails.
How do I access or correct my personal information?
Contact us at support@naturalfarmpet.com.au. Under the Australian Privacy Act 1988, you have the right to access and correct your personal information. We aim to respond within 30 calendar days.
Is my payment information secure?
Yes. Payments are processed by PCI-DSS compliant gateways. We do not store your full card details on our servers. All transactions are SSL encrypted.
Does Natural Farm Australia use cookies?
Yes: to remember your cart, analyse site performance, and personalise your experience. You can disable cookies through your browser settings, though this may limit some functionality. We use Google Analytics with anonymised data.
How long does Natural Farm Australia keep my data?
Customer data is kept while your account is active and for 7 years after to meet tax and legal obligations. Marketing data is held until you opt out. Anonymised analytics data may be retained indefinitely.
How do I make a privacy complaint?
Contact us first at questions@naturalfarmpet.com.au or Level 6 / 200 Adelaide Street, Brisbane QLD 4000. If unresolved, escalate to the OAIC at www.oaic.gov.au or 1300 363 992.